Cell Phone Industry Analysis - 3513 Words

| | | CELL PHONE INDUSTRY ANALYSIS by Rohan Ramchandani Zaheer Sayyed Introduction 1 Dominant Economic Indicator 1 1. Market Size: 1 2. Scope of Competitive Rivalry: 1 3. Stage in Life Cycle: 2 4. Numbers of Companies in the Industry: 2 5. Customers: 3 6. Technology/Innovation: 4 7. Product Characteristics: 6 Camera cell phones: 6 Downloadable Application: 8 Video (Streaming): 8 Internet Access via PC Card: 8 ï‚ · Motorola RAZR: 8 ï‚ · LG the V: 8 8. Scale Economies: 9 ï‚ · Internal 9 ï‚ · External 9 9. Learning amp; Experience Effects: 10 10. Capital Requirements: 10 Introduction The following report details cell phone industry analysis, which deals with cell phone manufacturers†¦show more content†¦4. Numbers of Companies in the Industry: There are over 50 companies with only six top companies in the cell phone industry that controls 80 percent of the market. Even though there are emerging new companies into the market, they are relatively small. The six top companies are rank as follow as the largest to the smallest cell phone company: 1. Verizon Wireless 2. Cingular Wireless 3. ATamp;T Wireless 4. Sprint Wireless 5. Nextel Wireless 6. T-Mobile Wireless Verizon is the number one largest company having 38.9 million U.S. customers. Some companies have suffered low profitability for merging with another company, which resulted in only four of the six companies that controls 80 percent of the market. The following companies merged resulting in only four companies; Sprint merged with Nextel, and Cingular bought ATamp;T. Below are financial highlights showing how well the four cell phone service companies that are occupying the market are faring. Financial Highlights | Sprint | Verizon | Cingular | T-Mobile | Revenue (2005) | 34680.00 M | 27662.00 M | 19436.00 M | 9366.00 M | Revenue Growth (1 yr) | 26.40% | 23.00% | 25.50% | 12.10% | Employees (2005) | 79,900 | 49,800 | 70,300 | 22,616 | Employee growth (1 yr) | 33.40% | 13.40% | 78.40% | 5.10% | 5. Customers: Cell phones are attractive targets that are small, expensive, and useful. Today there are approximately 162Show MoreRelatedAnalysis of the Cell Phone Industry1253 Words   |  6 PagesFIVE FORCES ANALYSIS OF THE CELL PHONE INDUSTRY The cell phone industry is a competitive market and will increase continuously. The profitability of individual companies is driven mainly by their ability to develop new products, providing better service and making their products affordable for consumers. Profitability of companies is achieved also by taking advantage of product marketing, access to capital, and by inquiring the expertise to improve the cell phones. The profitability of theRead MoreCell Phone Industry Analysis3525 Words   |  15 Pages| | | CELL PHONE INDUSTRY ANALYSIS by Rohan Ramchandani Zaheer Sayyed Introduction 1 Dominant Economic Indicator 1 1. Market Size: 1 2. Scope of Competitive Rivalry: 1 3. Stage in Life Cycle: 2 4. Numbers of Companies in the Industry: 2 5. Customers: 3 6. Technology/Innovation: 4 7. Product Characteristics: 6 Camera cell phones: 6 Downloadable Application: 8 Video (Streaming): 8 Internet Access via PC Card: 8 ï‚ · Motorola RAZR: 8 ï‚ · LG the V: 8 8. Scale Economies: 9 Read MorePorter s Competitive Strategy Analysis990 Words   |  4 PagesPorter’s Competitive Strategies Porter’s Competitive Stategies can be derived from his Five Forces Analysis. Porter five forces analysis is a framework that analyzes the level of competition within an industry. It is very useful in the development of a business’s strategy. 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